There's no such thing as a typical day for an AEC marketer. Doing research, finding assets, parsing old projects for winning content, and tracking down SMEs for external input are all responsibilities marketers in architecture, construction, and engineering must juggle to move a pursuit forward.
In this session from PSMJ AEC Innovate 2026, Dana Maynard Degner, Senior Product Manager at OpenAsset, shows how Shred turns that chaos into momentum. Watch it below.


