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The Role of Customer Success in Your Product Journey

Published on 17th March 2017 at 18:08 by Liam Nicholls

The Role of Customer Success in Your Product Journey

Every tech company seems to have a Customer Success team, but despite widespread popularity, there continues to be misconceptions about what Customer Success actually does.

So what is Customer Success? How can Customer Success assist you in your customer journey?

A Customer Success team’s primary responsibility is to…

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A Winning Case for DAM: 7 Reasons Why Decision Makers Choose DAM

Published on 10th March 2017 at 09:38 by Roger Erra

A Winning Case for DAM: 7 Reasons Why Decision Makers Choose DAM

When it comes to deciding on digital asset management, many decision makers tend to focus on return on investment (ROI) to justify their solution purchase. DAM can certainly provide ROI over time, but despite what some ROI calculators claim, it is often hard to quantify and they tend to overlook some of the other…

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Configuring OpenAsset: Building a Successful Keyword Structure

Published on 9th March 2017 at 15:28 by Jason Janicki

Configuring OpenAsset: Building a Successful Keyword Structure

Searching and finding files is one of the most important functions of OpenAsset. Prior to using OpenAsset, many of our clients managed images in a folder structure where the metadata is limited to filenames and folder names, which is difficult to scale as a means of managing and finding files. With OpenAsset, you have…

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6 Ways DAM Streamlines Content Creation and Marketing

Published on 24th February 2017 at 14:18 by Roger Erra

6 Ways DAM Streamlines Content Creation and Marketing

In your ongoing effort to deliver relevant, engaging, and valuable content to customers and prospects, DAM can be a powerful ally. For one thing, a project-based DAM like OpenAsset organizes and connects your project images and videos – some of the most interesting and powerful content assets your organization owns – to…

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