OpenAsset, a long-standing advocate and trusted AEC (Architecture, Engineering, and Construction) industry partner is proud to announce an exciting new collaboration with The Society for Marketing Professional Services (SMPS). Now, OpenAsset is joining SMPS as a Strategic Partner+, marking a first-of-its-kind strategic alliance designed to empower AEC marketing and business development professionals.
For over two decades, OpenAsset has demonstrated a steadfast commitment to the AEC industry. They equip firms with the tools to organize, manage, and showcase their most valuable assets—people, projects, and stories. This dedication to innovation and excellence aligns seamlessly with SMPS’s mission to elevate marketing and business development professionals across the industry.
“This partnership is more than a collaboration—it’s a shared vision to elevate the A/E/C industry, foster knowledge sharing, and empower professionals to achieve greater success,” said Marci Thompson, CEO SMPS & the SMPS Foundation “Together, we will introduce enhanced programming, unique opportunities, and valuable insights tailored to the needs of A/E/C marketers, business developers, and leaders.”
As SMPS and OpenAsset embark on this strategic journey, members can look forward to new initiatives that will deliver meaningful education, cutting-edge resources, and innovative solutions to drive industry success. More details on upcoming programs and opportunities will be announced soon.
“At OpenAsset, our mission has always been to help AEC firms tell their stories more effectively through seamless and efficient digital asset management workflows. Partnering with SMPS as a Strategic Partner+ allows us to deepen that commitment by supporting the growth, innovation, and success of marketing and business development professionals across the industry,” said Jason Janicki, CEO of OpenAsset. “Together with SMPS, we’re excited to inspire new ideas, foster connections, and create lasting impact for AEC marketers and leaders.”
The collaboration between OpenAsset and SMPS represents a powerful synergy, uniting two organizations dedicated to advancing the AEC industry. By combining OpenAsset’s expertise in digital asset management with SMPS’s leadership in marketing and business development education, this partnership will create new opportunities for AEC professionals to enhance their strategies, streamline workflows, and tell more compelling stories.
OpenAsset sincerely thanks SMPS for its ongoing commitment to best-in-class educational resources and continued support of the AEC marketing community. This collaboration represents an important step forward in delivering even greater value to the industry.
For more information about SMPS’s Strategic Partnership program, visit www.smps.org/partner.
